Question 1

I'm a developer. How is this different from ChatGPT or Claude?

Accepted Answer

ChatGPT and Claude are strong for one-off prompts and quick drafts. Stratts runs live competitor research, checks the plan against your budget and hours, runs automated quality checks, then writes paste-ready drafts for the formats you pick in intake. One structured launch plan, usually under 5 minutes, ready to save, export, and revise.

Question 2

What are the two pricing options?

Accepted Answer

Two options. Pulse is $17.99/mo with 3 launch plans and 75 weighted credits per billing period for drafts, launches, competitor intel, campaign kits, and the Execute Plan tracker. A single Launch Plan is one complete plan charged on delivery.

Question 3

What do I get for $29, and how long does it take?

Accepted Answer

One complete launch plan with positioning, target personas, a prioritized action list matched to your budget and hours, competitor breakdowns with talking points, launch drafts for your priority channels, and a first-10 customers playbook. Stratts researches your market, builds the plan, and writes your drafts, usually in under 5 minutes. After you save it, you can export a PDF and revise up to 5 sections if your direction shifts.

Question 4

I ship solo with no marketing team. Is Stratts built for me?

Accepted Answer

Yes. It's built for solo devs and indie founders without a marketing hire. You enter your runway, available hours, and constraints up front. Stratts prioritizes organic channels you can run yourself and only suggests paid spend when your inputs support it.

Question 5

How do I get my first users for a SaaS or app?

Accepted Answer

Stratts builds a focused go-to-market plan with channel priorities, positioning, and a sequenced launch checklist matched to your budget and time. The plan covers organic channels and includes community launch guidance. Pulse members can draft Product Hunt, Reddit, and outreach posts in the Launch Engine.

Question 6

Does the launch plan help with Product Hunt, Reddit, or Hacker News launches?

Accepted Answer

Yes. The launch plan includes community launch sequencing and platform-specific angles, plus announcement drafts when those channels rank in your plan. Pulse subscribers can create additional Product Hunt pitches and community launch drafts in the Launch Engine within monthly Pulse Suite limits.

Feature / Capability	General Chatbots	Traditional Agencies	Stratts
Targeted to Your Constraints	Only if you remember to spell out budget, time, and team size in every thread.	Yes. But requires multiple meetings and custom consultation.	Yes. Timeline, stack, and budget go into the plan automatically.
Competitor Intelligence	Lists based on training data; you verify freshness yourself.	Takes weeks, costs thousands, and often uses manual templates.	Live web research and gap analysis in every launch plan.
What You Can Use Monday	Unstructured chat threads and bullet lists.	Long slide decks and strategy memos.	Launch posts, outreach scripts, a prioritized action list, and a short event map for your stack.
What to Skip	You decide what to ignore on your own.	Buried in long recommendations.	Explicit defer and ignore lists, plus an anti-playbook of tactics to avoid.
Revisions & Pivots	Start over with a brand new conversation or prompt thread.	Billed at hourly consulting rates for any updates.	Saved plans with up to 5 section-level revisions per plan.

Pulse, or a single launch plan.

Stratts Pulse

Launch Plan

Pulse tools and a sample plan

Execution Engine

Draft Engine

Finish in 60 seconds

Launch Engine

Product Launch Metadata

Competitor Intelligence

Objection 1: "Why not just use Nibble?"

Campaign Builder

Product Hunt

Brand Voice

Why Stratts

Priced for founders shipping without a marketing team.