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View all pagesAI Transparency Notice
Stratts uses the Strategy Engine to turn your product inputs into a structured launch plan. This notice explains where AI is involved, what the system is good at, and where you still need human judgment.
1. Where AI is used and pipeline details
Stratts uses AI to interpret your intake, research the market context, synthesize findings, and draft the final launch plan. We use an orchestration pipeline to deliver high-quality strategies:
- Competitive & Niche Research: Perplexity search API is utilized to run live, real-time web searches to identify and analyze competitors, distribution channels, and market conditions.
- Targeting & Drafting Engine: Large Language Models from OpenAI, Anthropic, or xAI analyze the search findings alongside your intake to formulate, structure, and write the launch plans. We do not use any model providers based in China.
- Quality Assurance (QA) Review: Automated QA layers running on models from Google, OpenAI, or Anthropic review drafted output against strategic directives and check for tone consistency.
- Pulse Suite tools: For Stratts Pulse subscribers ($17.99/mo), AI features across Draft Engine, Launch Engine, Competitor Intelligence, Campaign Builder, and Asset Library refinements write copy drafts, launch kits, and competitor analyses using similar provider infrastructure. The Execute Plan tracker (Execution Engine) requires Pulse membership. The first schedule build per plan is included; rebuilds before tracking starts draw from your 75 weighted credits per billing period.
2. What AI output can and cannot promise (hallucinations & accuracy)
The output is designed to be practical, highly tailored, and specific. However, Large Language Models (LLMs) are statistical engines that can make factual errors, hallucinate claims, or present outdated information as current. We do not guarantee that any launch plan output is error-free, legally compliant in your jurisdiction, or fit for your business goals.
All launch plans from Stratts should be treated as strategic drafts. You must review every recommendation, double-check any statistics or market findings, and exercise your own business judgment before using the launch plan in a live launch, ad campaign, investor presentation, or when spending capital on growth channels.
3. No professional advice
Stratts provides product and marketing guidance. It does not provide legal, accounting, tax, compliance, employment, securities, or other regulated professional advice. If your use case touches a regulated area, speak with a qualified professional before acting.
4. Data privacy, API usage, and model training
We access third-party AI models (OpenAI, Google, Anthropic, xAI, Perplexity) via business API connections. Your inputs are not used to train AI models, including ours and our providers'. Under our agreements and the standard terms of these providers, data processed through these APIs is not used to train their public base models.
While you complete the planner, intake answers may be held in your browser until you build your plan. When you build your plan, we process your inputs and store launch plans and related outputs in your account using Supabase.
You should still avoid entering highly sensitive or regulated data (such as passwords, credit card numbers, or personal health records) as the product is not designed to store or manage regulated sensitive information.
5. Human review and safety steps
We may use automated checks, system rules, and limited human review for safety, abuse prevention, debugging, and service quality. That does not replace your own responsibility to review what you receive.
6. Reporting issues
If you believe a launch plan contains a serious factual error, harmful output, or policy issue, contact support@stratts.com. We want to know when the system misses.