I shipped. I don't know how to find users.
Get channel picks, positioning, competitor talking points, and outreach copy from your intake answers.
Welcome to Stratts
Your product is built. Your launch plan isn't.
Get a clear, practical go-to-market plan for your product — usually under 5 minutes. Stratts researches your competitors, shows you which launch channels fit your budget and time, and gives you ready-to-use marketing copy.
Built forSaaSBrowser extensionsMobile apps
Free intake. You're only charged when your plan is ready. Proven in private beta.
Animated example: see a sample launch plan take shape step by step, from competitor research and channel priorities to ready-to-use marketing copy.
Paste-ready copy for the places you'll launch
- Product Hunt
- Hacker News
- X / Twitter
- App Store
- Google Play
- Chrome Web Store
- Indie Hackers
- Launch directories
Sound familiar?
Common problems when you ship solo
I can't afford to test five channels.
See what to run this week, what to wait on, and what to skip, matched to your budget and hours.
ChatGPT doesn't know my product or market.
Live competitor research and paste-ready launch copy built around your vertical and runway.
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The deliverable
This is the document you're buying
Your intake becomes one launch plan: research, marketing priorities, ready-to-use copy, and an event map with setup steps for your stack — matched to your budget and weekly hours. Here's how it's built, and what comes out.
Swipe through the steps
Your answers
Product, budget, weekly hours, and copy priorities
Research
Competitors, market context, and where your buyers spend time
Launch plan
What to work on now, what to wait on, and what to skip, matched to your runway
Review
Checked against your budget and the time you actually have
Ready copy
Drafts for outreach, launches, and listings from your intake priorities
Finish
Your plan is ready to save, export, and start executing — including an event map and setup guide
See sample plan ↓
Explore a sample plan
This is the real document, built for a fictional app. Yours is built from your intake. Acts 1–2 are open below; Acts 3–5 unlock when you build your plan.
What you get
Inside the $29 launch plan
Everything below is built from your intake — your product, your budget, your weekly hours. Nothing generic.
5 min
usually from intake to finished plan
$29
one-time, charged on delivery
5
section revisions included
Positioning statement
One sentence that says who it's for and why it wins.
Target personas
Audience segments with pain points and talking angles.
Prioritized channels
What to run this week, what to wait on, what to skip.
Competitor talking points
Live-researched breakdowns with lines you can use.
Paste-ready launch copy
Drafts for the formats you pick in intake — listings, social, outreach, and more.
Event map + setup guide
The 3–5 events that prove your first-value loop, plus numbered setup steps for your analytics and email tools.
PDF export
Save the plan, share it, keep it in your dashboard.
5 section revisions
Direction shifted? Revise sections without rebuying.
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Charged only on delivery
The intake is free and takes a few minutes. Your card is charged $29 only after your plan is successfully delivered — with 5 section revisions included if your direction shifts.
After you launch
Pulse keeps the momentum going
Once your plan ships, Stratts Pulse keeps drafting: copy variants, coordinated campaign kits, competitor battlecards, and a 12-week Execute Plan tracker — all tied to your saved launch plan. $17.99/mo includes 65 weighted credits per billing period.
Landing & email
Copy Engine
Draft landing pages, cold emails, ads, and onboarding copy matched to your product category.
- Launch plan link
- Reads audience segments, positioning, and tone from your saved launch plan before drafting.
- Menu options
- 18 asset types in the menu (cold email, landing headers, pricing, ads, social threads, and more). Each run returns 2–3 variants.
Pulse · Landing page variant
Variant 1 · Landing header
"Five spare minutes. Make them count."
MindOff: tiny puzzles and deck wins in under a minute.
Short puzzles. One-minute wins. A scroll swap you finish.
Trimmed preview. Full Pulse output is longer and customized to your launch plan.
Common questions
Answers developers ask before their first launch
Vs. ChatGPT & ClaudeI'm a developer. How is this different from ChatGPT or Claude?
ChatGPT is great for one-off drafts. Stratts runs live competitor research, checks the plan against your real budget and hours, then writes paste-ready copy for the channels it ranks first. One structured complete launch plan, usually under 5 minutes — ready to save, export, and revise.
What's includedWhat do I get for $29, and how long does it take?
Positioning, personas, a prioritized channel list, competitor talking points, launch copy, and an event map with setup steps for your stack — built by the Strategy Engine, usually under 5 minutes. Save it, export a PDF, and revise up to 5 sections if your direction shifts.
Solo foundersI ship solo with no marketing team. Is Stratts built for me?
Yes. You enter your runway, weekly hours, and stack constraints up front. Stratts prioritizes organic channels you can run yourself and only suggests paid spend when your inputs support it.
Ready to launch?
Get a launch plan built around your product, budget, and hours.
One launch plan with channel priorities, competitor talking points, launch copy you can paste, and an event map with setup steps for your stack. Usually built in under 5 minutes.
Start your free plan
Free intake. You're only charged $29 when your plan is ready. Proven in private beta.